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The Freshest Future Festival by @opencampus_sh ⚓ smart startups & companies, brave ideas, speeches and engaging workshops // #startupSH ⏬

Balancing economy and ecology with the ECO coin

The ECO coin

Lewis Just

Balancing economy and ecology with the ECO coin

This session will tell the history of money, how we got into todays current challenges and propose a sustainable solution for the future!

A currency earned through sustainable actions

The ECO coin

When you cut a tree and sell the wood, you will earn money. When you plant a tree, you are creating value, but you won’t get paid. Our ecology and economy are out of balance. We have created a new value system that helps motivate people by encouraging them to act in a more sustainable way through a fun and engaging experience. Eating meat-free meals, switching to a green energy provider or riding a bike to work can earn you ECOs which you can spend in our new sustainable marketplace to buy ecological experiences, services and goods. This is a new way to track, measure and reward sustainability so that now you can do good and get paid.